“I’m a Celebrity, get me out of here” is a guilty pleasure – there, I’ve said it. I have respect for the participants because I know that jungle living is something I could never, ever do. Yeah, ok, so they’re paid, as well as getting exposure on prime time telly but, even so, for what they have to endure I have respect.

I’m looking forward to this year’s show; an ex-boxer and a fiery Scot – that alone gets my vote. But it got me thinking about the changes they undergo during their time in the jungle. Their egos generally remain unaffected, bless ‘em; their sanity is out with the jury, but their bodies can change dramatically.

They all lose weight on their ‘basic rations’, but it would be really interesting to know how long that’s maintained after they’ve tucked into the smorgasbord of deliciousness greeting them when they’ve left camp.

You know where I’m going with this; the participants lose weight under a finite and self-imposed draconian regime of deprivation. In the real world, we could try to replicate that by living on a juicing diet for a week, or only eating cabbage soup, and we’d also lose some weight. How that weight loss is comprised (i.e. fat loss, loss of muscle mass, water) could only be measured by carrying out a pre and post body composition analysis – fat loss being what we’d really want.

But I’d find a faddy ‘draconian’ regime ridiculously hard to maintain as well as very boring, so it would always be finite. For long term healthy weight loss, or ongoing weight maintenance, a long term strategy of nutrition and exercise is the only way to go …simples. It’s all about the long game, as I mentioned in my October Blog

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